COMMISSIONS UNIT: Research - Hayley - BBC Three Documentary

As well as looking at Blackfish, I decided to look at the documentary ' Hayley' a 30 minute long BBC Three documentary. I decided to look at this because the target audience is the same as the target audience for our project. Therefore by researching this documentary, I will have more of an idea of how to make our documentary appeal to the target audience required.

- The documentary begins with modern upbeat music - immediately appealing to the young target audience. As well as the upbeat music, pop music is used throughout the documentary. This also appeals to the young target audience as it is current music.

- Very casual way of talking to camera - "I know I got a cracking cleavage..." - this makes the audience immediately engage with the documentary as the presenter is relatable and likeable. It is important to have a likeable presenter so that the audience engages with the subject matter.

- Bright colours - the bright colours add to the upbeat / fun nature of the documentary - helps to appeal to the young target audience.

- Sequences in the gym and sequences doing makeup - keeps with the conventions of a documentary whilst still appealing to the young target audience.

- Presenting facts and figures - although this isn't the most interesting thing, it is made interesting by the likeable / relatable presenter.

How Has This Influenced Our Documentary?

- The documentary is quite fast paced in order to appeal to the young target audience. This fast pace is created by the upbeat music, and the presenters short pieces to camera. In order to appeal to a young target audience, we should consider the pace of our documentary. We shouldn't take too long to get into the subject matter - Hayley dives straight into the topic of the documentary - we should do the same.

- The presenter is likeable so the audience are able to relate to her. We need to ensure our presenter (Alex) has a likeable personality so that the audience immediately related to them and wants to sympathise with what he is presenting.

- The sequences merge flawlessly between the segments. The sequences aren't just random, they are to do with the subjects she is talking about. E.g. when taking about young people going to gyms, it shows her at the gym running on a treadmill. When she is talking about cosmetic procedures, it shows the process of marking up the body and outlining what needs to be adjusted. Therefore we need to make the sequences in our documentary fit with what the presenter is talking about.

- All the interviews are introduced with a voiceover and shows the interview subjects walking into the location. We will use a similar technique to introduce our interviewees.