Tuesday, 23 January 2018

'AS LIVE' PRODUCTION: The Pitch

For the pitch, we prepared a powerpoint presentation. Whilst the presentation worked to present our idea and the content for the show, we also designed it to reflect the aesthetic we wanted the show to have.

The presentation included aspects such as the objective of the show, what format the show would take, the individual sections of the show, the target channel, the type of presenters, the technical elements, the set and reasons why we think the show should be commissioned.



As well as the presentation, we had props to help give a clearer vision for the show.

Mel made cue cards with the basic outline of each slide. I made a black and white version of the logo to put on the back of the cue cards. Whilst aiding us in remembering the information, they also showed what kind of cue cards we would give to the presenters for the show itself.


For our idea of having a HOT or NOT board at the end of each section (for the audience to rate each topic hot or not) we brought in an example of the type of paddle which may be used by the audience. On one side there is an flame for hot and on the other there is an X for not. The aim of this was to display the panel how this element of our show would work.


To accompany our digital design of the set, we also brought in a 3D model. This shows how the set would actually work and could also be used to help figure out lighting and camera angles. It helped to bring the vision of our show to life.


After we pitched our idea we received feedback from the panel.

The panel all really liked the idea. They thought the concept was good and that they could see it working as an idea.

Del thought that the hot or not board / paddles was not needed - everything else seemed quite professional and high quality expect for that aspect. Myself and Melissa took this on board and were happy to get rid of this idea. Del also questioned whether this idea really needed to be in a live studio setting - we thought it was good for audience participation but Del was not sure. He suggested having the audience stood around the set in a Top Gear style and potentially touching / trying on the trends of the week at the end of the programme.

Josh thought the idea was good but instead of aiming for Channel 4 he suggested that we aim for E4 instead. As this was one of the broadcasters we already considered, we were happy to change the target channel.

Our pitch was so successful that it got commissioned to be the studio produced.

Now myself and Melissa need to get ready to pitch the idea to the rest of the group and decide what needs to be done next to get the idea brought to life.



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